The Sat Nav Got Me Lost!


I recently loaned my mother my car to take some friends away for the weekend, I showed her how to put an address into the sat nav and sent her on her way… When she (finally) returned I asked how her weekend was and if the car was ok and I was a little surprised by her response.

“It’s useless… it got me lost, I should have gone in my car, I wish I had my map” which was fully supported by all her friends who continued to berate my car…. my surprise was two fold… firstly how did they get lost with a sat nav and secondly how the sat nav had now led this group of people to say how useless my whole car was.

In my job I rely on my sat nav and use it to guide me around the 20,000 miles of business travel I take on each year and I can honestly say it has yet to fail me. This got me thinking, how can this intelligent woman not see the benefit of this fantastic technology….

The answer; a poorly managed roll out of the technology by the individual pushing the technology on her (in this case me…. her son.) This one, initial poor experience has led to my mother swearing blind she will never use a sat nav again and disliking the whole vehicle!

This got me thinking of just how important that first user experience is in all walks of life and especially in the world of IT. The success or failure of any technology project is judged when it is rolled out to the end users or customers, the whole solution has to work and work well… if there is a slight hiccup that will be the focal point and getting back on track is like navigating spaghetti junction.

The leading edge technology, advanced security and huge time savings your new IT solution delivers are all insignificant if that end user experience is not close to perfection. Ensuring that initial user experience is positive enables the most valuable marketing tool of word of mouth to spread and ease the transition to the new way of working.

At Cetus we focus a great deal of our time engaging with customers before any technology decisions have been made… ensuring we get a true understanding of what you as an organisation are looking to achieve and we can then discuss how technology can help you get there.

Once the technology and project has been decided the impact on the user base becomes the priority and focusing on the least disruptive and easiest transition for the end users is at the heart of the project. The Cetus implementation methodology is tried and tested and is one that has saved many project and programme managers a lot of sleepless nights (or wrong turns!)

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Book your Business Case Assessment.
Our proven Business Case assessment methodology allows us to work with clients, at an early stage, to provide recommendations on how your IT environment can be improved, in order to enhance user experience and provide additional benefits for your business.
Book your business case assessment today

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tomTom Barnes – Regional Sales Manager London and South
Tom works with new and existing customers to understand their business objectives and discuss how technology can help translate these into outcomes.

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